Careers

Founder’s Associate, Go-to-market

Work directly with our CEO to help Narrative win customers and build a repeatable way to grow.

Narrative builds AI relationship management for small business banking. Our product, Narrative Coach, helps owners understand their finances and work through their plans, connecting them with relevant products and people through their financial provider.

We’re looking for someone who can take a commercial priority, work out what needs to happen and see it through. You’ll help us reach the right banks and finance platforms, run events for small business owners and for the institutions we sell to, turn customer conversations into clear next steps and build a go-to-market process that uses AI throughout.

What you’ll work on

  • Research target institutions, understand their priorities and identify the people we should speak to.
  • Prepare and run outreach, coordinate follow-ups and keep the sales pipeline accurate.
  • Work with the CEO on meeting preparation, proposals and the steps needed to move opportunities towards pilots and commercial agreements.
  • Organise and run events: sessions for small business owners and sales events for banks and finance platforms, from planning, invitations and logistics on the day to the follow-up afterwards.
  • Turn customer conversations and product developments into useful sales materials, event follow-ups and company content.
  • Build AI into how we do go-to-market: set up and maintain automations for research, outreach, preparation and follow-through, check the quality of what they produce and measure what improves.

What we’re looking for

  • Evidence that you take ownership and finish work, including when the starting point is unclear.
  • Strong written communication and sound judgement with customers and colleagues.
  • An organised approach to commercial work, with attention to details and commitments.
  • Experience organising events, whether for customers, a community or a sales team, including getting the right people in the room.
  • An AI-native way of working on go-to-market, and some hands-on experience building automations with AI tools.
  • Curiosity about how small businesses operate and how financial institutions serve them.

Relevant experience could come from a startup, sales, operations, consulting or building something yourself. We’re interested in what you have done and how you think, rather than a particular degree or career path.

What success looks like

In your first three months, you’ll understand our product and buyers, own a defined part of our outreach and follow-up, and give the team a reliable view of opportunities and next actions. You’ll also have improved at least one recurring GTM workflow, with clear evidence of the difference it makes.

As you build experience, you’ll take responsibility for larger commercial projects. You’ll work closely with the founders and product team, with direct feedback and an agreed learning plan.

Apply

Send your CV or LinkedIn profile and a short example of something you took from an unclear starting point to a useful result to michael.dowling@narrativebanking.com, using Founder’s Associate, GTM as the subject. Tell us if you need an adjustment to take part in the hiring process.